Google-certified search marketing for businesses anywhere in the world. We combine technical SEO, content, and paid campaigns to grow qualified organic and paid traffic — managed remotely, delivered globally.
Search is the highest-intent channel your business has. When someone types a query into Google, they are actively looking for what you offer — the only question is whether your site is the one they find. ZB Consultants helps organisations across every region win that moment through a single, joined-up approach to search engine optimisation and Google Ads management.
We are not a UK-only agency. Because SEO and paid search are delivered remotely, we work with clients across Europe, the Middle East, North America, Asia, and beyond — handling everything from international SEO and multi-region targeting to local optimisation for a single city. Our team holds active Google Ads Search and Google Ads Display certifications, so your campaigns are managed to Google's own professional standard rather than guesswork.
A complete search programme — every part can be delivered on its own or combined into one strategy.
Full technical and content audit, keyword research, competitor analysis, and a clear, prioritised roadmap to grow organic rankings on Google and Bing — built around your market and target regions.
SEOTitle tags, meta descriptions, heading structure, internal linking, content optimisation, image alt text, and schema markup — every page tuned for relevance and click-through.
SEOCore Web Vitals, crawlability, indexation, site architecture, structured data, XML sitemaps, and redirects — the technical foundation search engines need to rank you reliably.
Technical SEO details →Authority building through high-quality backlink acquisition, digital PR, guest posting, and brand-mention strategies that lift domain authority and rankings — white-hat, sustainable methods only.
Link building details →Whether you serve one city or fifty countries — Google Business Profile optimisation, local citations, multi-region targeting, hreflang, and market-specific keyword strategy.
Local SEO details →Certified Search campaign setup, keyword targeting, ad copywriting, bidding strategy, conversion tracking, and ongoing optimisation engineered for maximum return on ad spend.
Google Ads details →Certified Display and remarketing campaigns — audience targeting, creative direction, placement strategy, and frequency management to build awareness and recover lost visitors.
Google CertifiedSearch-led content strategy, blog and landing-page copy, and broader digital marketing that supports both organic rankings and paid conversion across channels.
MarketingPractical, responsible use of AI for keyword research, content acceleration, ad-copy testing, and reporting — speeding up delivery without sacrificing quality or accuracy.
AIWe analyse your site, competitors, and target markets to find the keywords and fixes with the highest impact.
A prioritised roadmap across organic and paid — agreed with you before any work begins, with clear KPIs.
Technical fixes, on-page optimisation, content, link building, and certified ad campaigns — delivered remotely.
Transparent monthly reporting on rankings, traffic, and conversions, with continuous optimisation.
Active Google Ads Search and Display certifications — your budget is managed to Google's professional standard.
Remote delivery means we work across time zones and regions — international, local, or multi-market campaigns.
SEO and Google Ads managed together so they reinforce each other instead of competing for the same clicks.
Clear monthly reports on what changed, what it achieved, and what's next — no jargon, no black boxes.
Tell us about your goals and target markets — we'll respond the same business day with a clear proposal.