Technical SEO

The foundation your rankings stand on.

Great content can't rank if search engines can't crawl, render, or trust your site. Technical SEO fixes the under-the-hood issues holding you back — speed, indexation, architecture, and structured data — so everything else can perform.

Most sites lose rankings not because of weak content, but because of technical problems they can't see: pages search engines never crawl, slow load times that frustrate users and algorithms alike, duplicate URLs splitting authority, or broken structured data. Technical SEO is the practice of finding and fixing these issues so search engines can access, understand, and reward every page you publish.

We audit your site against the signals that matter — Core Web Vitals, crawl efficiency, indexation, mobile usability, and schema — then prioritise fixes by impact. The work is delivered remotely for businesses in any region, on any platform, from WordPress and Shopify to custom and headless builds.

What we cover

Every technical signal search engines use to decide whether — and how well — to rank your site.

Core Web Vitals & speed

Diagnosis and improvement of loading, interactivity, and visual stability (LCP, INP, CLS) — faster pages that pass Google's experience thresholds and keep users engaged.

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Crawlability & indexation

Ensuring search engines can find and index the right pages — fixing crawl waste, orphan pages, noindex errors, and indexation gaps that hide your content.

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Site architecture

Logical URL structure, internal linking, and information hierarchy so authority flows to your most important pages and users find what they need.

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Structured data

Schema markup for rich results — organisation, breadcrumbs, FAQs, products, and more — helping search engines understand your content and earn enhanced listings.

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Sitemaps & robots

Clean XML sitemaps, correct robots directives, canonical tags, and redirect management to guide crawlers and prevent duplicate-content issues.

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Site migrations

Safe replatforming, redesigns, and domain moves with redirect mapping and monitoring — protecting rankings through changes that often destroy them.

How we work

Find it, fix it, prove it

Step 01

Full audit

A crawl and analysis of your site against every major technical signal, with issues ranked by impact.

Step 02

Prioritise

A clear, prioritised list of fixes — what to do first, why it matters, and the expected effect.

Step 03

Implement

We make the fixes or work with your developers, then verify each one in Search Console and testing tools.

Step 04

Monitor

Ongoing monitoring of indexation, Core Web Vitals, and crawl health to catch new issues early.

Part of a complete SEO strategy

Technical SEO clears the path; content and links do the ranking. See how it fits with our full SEO & Google Ads services, including off-page link building and local SEO.

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